Whatwedo

With NeedhamGroup, you get top-level talent working every day to help you achieve your goals.

NeedhamGroup’s associates each have more than 15 years of experience in marketing, public relations and communications. They have launched numerous new products, services, and strategic initiatives for companies ranging in size from start-up dotcoms to multinational corporations.

We will work with your company on a project basis or a fee retainer. Often a project -- large or small -- is a good way to start a relationship. Several types of projects provide ideal opportunities for a “trial.”
    Product launches
    Market research
    Message development and positioning
    Media/Press tours
    Trade show support
    Placing and writing bylined articles
    Media training
    Speechwriting

Initially, we work with you to understand your:
    Business goals;
    Products and services;
    Competition and market climate;
    Communications needs.

Our staff then crafts both strategic and tactical plans designed to help you achieve your goals by:
    Positioning your company, product, or service in the market;
    Developing key messages;
    Identifying the most important audiences to reach;
    Designing and implementing a tactical plan within your budget and
    schedule.